BRIDGESTONE CALENDAR 2020

Client:
Kohei Sakamoto (Bridgestone Corporation)

Concept created by:
Masahiro Aoyagi + Misako Fujiwara (Toppan Printing Co., Ltd.)

Designed by:
Fuyuki Hashizume (TOR DESIGN)

Art by:
UNSODO

Printing Director:
Akihiro Takamoto (Toppan Printing)

Printed by:
Toppan Printing

Jury comment:
Car tyres are black and round and yet have a distinctive tread. The contact between road and tyre is postcard-size. The background and calendarium are sensitively attuned to the concept. Twelve tyre treads are playfully portrayed.